What is Folk Horror? When did a group of disparate texts become linked under the banner of a relatively new subgenre? Do the works of M.R. James, Dennis Wheatley, and Nigel Kneale share common preoccupations? Were The Wicker Man, The Blood on Satan’s Claw, and Witchfinder General exploitation films or did they reveal something deeper about that era’s attempts to reconcile conflicting views of past? How has this previously critically scorned subgenre become the focus of scholarship?
Writer and filmmaker Adam Scovell’s text is a subjective survey of the genre that explores its genealogy, formation of a cannon, and wider considerations about cultural shifts. Arguing that the subgenre is fluid, the author suggests that instead of using Folk Horror as a term to retrospectively categrorise books, films, and TV series, it should be employed to open up discussion about thematically connected texts and what present day attempts to form a cannon may say about the critical community.
Acknowledging that ‘Folk’ is an ambiguous term, Scovell’s study suggests that it may refer to cultural practices, aesthetic practices specific to a particular community, and thematic commonalities. Particular focus is paid to the 1960s counter-culture movement and the emergence of alternative lifestyles. This subculture sought to establish a socially progressive model of society which incorporated Folk traditions.
Scovell concedes establishing a precise definition of ‘Horror’ is equally problematic. The term is constantly modified and historically has incorporated Folklore based narratives.
The author suggests that the term may have been originated by director Piers Haggard in a 2003 interview for Fangoria Magazine.
Mark Gatiss’ 2010 documentary series A History of Horror used the term to categorize three films; The Blood on Satan’s Claw, Witchfinder General, and The Wicker Man. Gatiss noted that the films ‘shared a common obsession with the British landscape, its folklore, and superstitions.’ Scovell uses the same three films to form a Folk Horror Chain which provides a theoretical model for analysis of the subgenre, commercial imperatives, reception by later generations of critics and fans, alongside an analysis of contemporary cultural trends.
Scovell’s study is wide-ranging in scope and rigorous in its analysis. The book analyses a vast array of Folk Horror literature, films, and TV series demonstrating that the subgenre is still a potent creative and commercial force. Establishing a theoretical base for further academic investigation, he identifies core thematic elements and offers potential explanations for why Folk Horror continues to resonate.